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Posters on the Front Line

Prepare to be compelled, enticed, coerced, urged and coaxed by the brilliant images and bold statements of World War One propaganda. For the first time, rare highly colourful War posters that drew on the influences of the Parisian posters of Lautrec, yet also inspired the great Hollywood posters and the pop art of Lichtenstein, are on display. Eleven stunning and powerful American posters, form the centrepiece of the new exhibition ‘Posters on the Front Line’, are coming to Horsham District Council’s Horsham Museum and Art Gallery this month.

These eleven posters have an air of mystery about them. They don’t date from the same time, they span nearly two years of advertising campaigns – so they were deliberately collected. They must have come from America, but were found abandoned in a roof space in a small village on the Sussex Surrey boarder in a cardboard tube – edges frayed, with the odd tear. Fortunately, the new owner of the Rudgwick house donated them for conservation and display in this commemorative exhibition at the museum.

From the dark and sinister tones of John Norton and Walter H. Everett’s designs, to the bright and patriotic images of Howard Chandler Christy and Gerrit A. Beneker’s work, see the amazing variety of posters produced as part of the war effort and Liberty Loan campaign. With eye-catching illustrations, bold graphic design and gallant statements, these posters truly capture a snapshot of the collective effort of American citizens throughout the Great War, and are complimentary to Horsham Museum’s collection of British war time posters, which reveal the collective strength and energy of those on the Home Front supporting the war effort. View striking government appeals for volunteers for the army, an order to extinguish lights and even an appeal for blankets for soldiers and an unusual poster warning against conscription.

Don’t miss this rare opportunity to experience the propaganda campaign that enthralled public life, both in the United States and Great Britain!

Exhibition open between Saturday 9 September and Saturday 14 October 2017. Free Admission. Horsham Museum is open Monday-Saturday 10am-5pm. For more information, please visit: www.horshammuseum.org

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