Fake Olympic goods have been seized in Horsham.
West Sussex trading standards officers discovered about 50 counterfeit phone covers being offered for sale in West Street while they investigated the supply of counterfeit Monopoly board games. Had they been genuine, the covers would have been worth about £20 each, or £1,000 in total.
While fake Olympic merchandise has been seized by customs officers at UK borders, this is the first time it has been found at retail level in West Sussex.
Cllr Christine Field, county council Cabinet member for public protection, said: “With the Olympic Torch relay due to pass through West Sussex and the start of the London 2012 Games imminent, it was anticipated that some traders may try to illegally cash in on the Olympic brand, putting legitimate West Sussex business at economic risk.
“The supply of counterfeit goods has a detrimental effect on the legitimate local economy and is therefore actively targeted by trading standards officers.”
A trading standards spokesman said no one had been arrested but the incident was being investigated under the Trade Marks Act 1994.
Anyone with suspicions about counterfeit goods can contact trading standards via the Citizens Advice Consumer Service on 0845 4040506 or complete an online form at www.westsussex.gov.uk